|
POSITION DESCRIPTION
Administration – Executive Office
Position: Marketing Intern
Reports To: Director of Marketing
Status: Full Time
FLSA Status: Salaried Exempt
Our Mission: To provide expert, comprehensive services that strengthen children, adults and families impacted by abuse and neglect, autism, developmental, behavioral and physical health challenges so they can achieve whole health, well-being and maximum potential.
General Acknowledgement:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and /or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Job Summary:
The Marketing Intern is an integral member of the Marketing team. The Marketing Intern supports the Department’s goals by serving internal programs across the organization. This full-time paid internship offers hands-on experience across multiple marketing disciplines, including social media, graphic design, copywriting, email marketing, and website management. The ideal candidate is a college student or recent graduate who is resourceful, eager to learn, and ready to contribute to real-world projects. This role reports to the Director of Marketing.
Primary Duties and Responsibilities:
- Assist in developing and scheduling content for social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter)
- Create basic graphics, image assets, and simple video edits using tools like Adobe Creative Suite or Canva
- Draft copy for social posts, blog excerpts, email campaigns, and website updates
- Support the execution of email marketing campaigns (list segmentation, template updates, A/B tests)
- Assist with updating and maintaining website content via CMS (e.g., WordPress, Drupal)
- Conduct research on industry trends, competitor activities, and audience insights
- Monitor and report on campaign performance metrics (social engagement, email opens, website traffic)
- Help capture, manage, and track marketing requests via marketing email and other forms of requests such as in meetings communicating status and updates with staff, entering, and managing via project management tool (CoSchedule) and ensuring deadlines are met within organizational priorities.
- Collaborate with the marketing team on special projects and events as needed
- Maintain a focus on continuous improvement helping to identify and develop opportunities to improve quality, efficiency, reporting and outcomes.
- Assisting with special event promotion and collaborating with Development on events, mailings, brochures, and other solicitation and stewardship materials.
- Participates in required trainings and attends all scheduled team meetings.
- Perform other duties as assigned.
Job Qualifications:
- Proficient in Word, PowerPoint, Excel, and Outlook required, Ability and desire to learn to navigate unfamiliar information systems and applications with little or no guidance.
- Currently enrolled in a college program or recent graduate (within the past 12 months) in Marketing, Communications, Graphic Design, or related field
- Basic familiarity with social media platforms and best practices
- Working knowledge of graphic design tools (Adobe Creative Suite, Canva) or willingness to learn
- Strong writing and editing skills with attention to detail
- Interest in email marketing platforms (e.g., Constant Contact)
- Proactive, resourceful, and able to take initiative in a fast-paced environment
- Excellent organizational and time-management skills
- Team player with strong communication skills
- Have a thirst for learning and keeping abreast of the latest marketing trends
- Ability to provide culturally competent services what shows sensitivity to the service population’s cultural and socioeconomic characteristics
Education, Certificates, Licenses, Registrations:
The requirements listed below are representative of the knowledge, skill, and/or ability required.
Minimum Requirements:
- Valid Michigan Driver’s License, appropriate insurance and use of own vehicle.
Working Conditions:
- Job requires long-term concentration and focus;
- Able to work in an office setting;
- Flexible schedule required; including rare evenings and weekends;
- Use of personal vehicle with mileage reimbursement
Physical requirements:
Mental demands of this position can be high. Must be able to organize and prioritize work. Required to perform activities that entail: sitting, standing, bending, some lifting, and communicating verbally and in writing, use of fine motor skills, driving. Specific vision abilities required by this job include close vision and ability to adjust focus.
Direct reports:
None.
|